Entering the wedding industry as part of a brand new vendor category wasn’t easy. Over the past two years, we’ve tried, failed, learned, and grown as wedding content creators, navigating an industry that hasn’t always been welcoming to change. With the rise of wedding content creators has come criticism, exclusion, and misinformation, making it even harder for creatives in this space to find their footing.

That’s why we started The Vow Factor. We’re here to change the narrative, clear up misconceptions, and create a safe, supportive space for wedding content creators. But this podcast isn’t just for content creators, it’s for all wedding vendors, engaged couples, and anyone who loves weddings as much as we do. Our mission is to provide education, foster open conversations, create community and advocate for a more inclusive industry where all creatives are not only welcomed but encouraged to thrive.

Jesse Reichenbaum is the Founder and CEO of Wedding Day Content Co. Inspired by the nuances of her own bridal journey and leveraging years of social media expertise, she identified a unique need and launched the company in September 2023. Her mission: to capture wedding moments as they unfold with genuine creativity and heartfelt intention, focusing on authentic, candid storytelling. Despite the demanding schedule of simultaneously working as a speech-language pathologist and planning her own summer 2024 wedding, Jesse impressively built a trusted team of 5 and captured the essence of over 50 weddings to date.

Renowned for delivering high-quality, detail-oriented content that truly resonates, Jesse and her team seamlessly integrate into the wedding day and planning process. She brings exceptional patience, keen observation, and adaptability—skills meticulously honed in her previous career—ensuring every couple's unique story is told with precision and style. Now extending her reach, Jesse co-hosts The Vow Factor podcast, where she shares valuable behind-the-scenes insights, practical advice, and unfiltered expertise on navigating the complexities of modern weddings.

Based in New York City, Jesse lives with her husband and their mini-aussiedoodle, Jonas. Beyond her professional passions, she enjoys exploring fashion, discovering hidden gem restaurants, traveling, and getting lost in a good book.

Emily Cline is the founder of Wedding Day Content Creator and widely recognized as the ultimate wedding day content creator within the luxury and ultra-luxury markets. Since launching the business in November 2022 and capturing her first wedding in March 2023, she has documented over 200 weddings and events worldwide, earning the trust of the most sought-after planners, photographers, and couples in the industry.

With nearly 15 years of experience in journalism, digital marketing, and content creation, Emily blends a refined editorial eye with a deep understanding of what modern couples value: real-time storytelling, timeless style, and intentional documentation. Her signature approach—filming on iPhone with cinematic precision, delivering content within 24 hours, and collaborating effortlessly with creative partners—has made her the top choice for clients who expect excellence and seamless integration into the wedding day.

To date, her work has generated millions of social media impressions and preserved countless priceless memories, each elevated through her lens and celebrated across the wedding world for its clarity, style, and soul. When she's not documenting weddings, Emily enjoys perfecting pasta recipes, doting on her Italian greyhound Calvin, spending time with her husband (her high school sweetheart), or immersing herself in fashion, including biannual visits to New York Bridal Fashion Week.